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Digital Marketing – Methodology of Thinking


About Instructor


About this course



Content covered in the course


  • Scientific Approach in Digital Marketing
  • Tools of Formulating Scientific Approach
  • Definition of Scientific Approach

  • System in Digital Marketing
  • Components of System
  • Definition of System

  • Definition of Entity Relationship Model
  • Components of Entity Relationship Model
  • What is Venn Diagram

  • What is Statistic
  • Functions of Statistic
  • Statistical Tools
  • Relationship between Statistic and Database
  • Statistic in Digital Marketing

  • Relationship between Function and System
  • What is a Parameter
  • What is a Function

  • Database and Entity Relationship Model
  • Functions of Database
  • Database and Digital Marketing
  • What is Data and Information

  • Buyer Behavior in Marketing Funnel
  • Components of Buyer Behavior
  • What is Buyer Behavior

  • Marketing Funnel in Digital Marketing
  • Components of Marketing Funnel
  • What is Marketing Funnel

  • Relationship in Digital Marketing
  • Types of Relationship
  • What is Relationship

  • Cartesian Product in Digital Marketing Strategy
  • What is Cartesian Product

  • Information and System
  • Functions of Information
  • What is Information

25 MINS End of course

  • Q&A
  • Assignment (If Any)
  • Summary and Insight
  • Networking


Prerequisite of taking this course



Who are suitable for taking this course



What you will get or learn after this course



How will you learn in the course



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Pre Class - Is there any Min No. of Student thresholds for opening a class

There is no Min. No. of student thresholds for opening a class. Event if there is only 1 student the class will still be carried on.

During Class - What should I bring to attend the class

  • Paperback Notebook and Pen
  • Laptop is a bonus (not a must)
  • Smart Phone with Enough Data Pl

During Class - What facilities will be provided in the Classroom

  • Power Supply (Please bring your own charger)
  • WIFI Hotspot

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Start On January 13, 2020
Duration 10 Hours
Level intermediate
Courses Code #82316
Conduct In Cantonese Class
Course Materials English Materials
Nature Digital Marketing Course Hong Kong 2019
Min. No. of Candidate 2
Seat avaiable 10
Price $4,880.0

10 in stock

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